The Canadian Fluid Power Association (CFPA) Annual General Meeting (AGM) was held on October 2, 2014 in Niagara-on-the-Lake. This was an opportunity for leaders in the Canadian Fluid Power community to get together to learn about trends in Canadian Fluid Power market, educational initiatives, communications in fluid power and regulatory issues affecting the fluid power industry. Delegates also participated in workshops which help forge the future direction of the CFPA.

Four keynote speakers took part:

  1. Jayna Hefford: Olympic Gold Medalist: Sochi 2014: Team Canada: Calculated Chaos
  2. Marie Wiese: Marketing CoPilot: Is social media a time waster or useful business tool? Selling in the new age of changed buyer behaviour.
  3. Eric Lanke: CEO-National Fluid Power Association
  4. Tibor Turi, NSERC: Opportunities for Industry-Academic Research Collaborations

Get Marie’s keynote presentation from the CFPA AGM – Is social media a time waster or useful business tool? Selling in the age of changed buyer behaviour – by filling out this form.

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You can also download the Content Marketing Workbook which was presented at a workshop later in the afternoon.

 

 

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