This is a marketing podcast dedicated to sharing practical, real-life advice from business owners.

On The Common Sense Marketer, we speak with business owners about the day-to-day challenges they face when growing their business, and how they overcome those challenges. Each episode contains information like;

  • Strategies for tackling social media and “social selling”
  • Where successful business owners turn to for thought leadership and new ideas
  • How to reliably improve lead generation through digital marketing

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Past Episodes

Episode 5: The Science of Pipeline

 Sales: The classic mistake everyone is making Available on iTunes. In this week’s podcast episode we talk to David Carter, the Executive Director of the Innovation Factory and an incredible cheerleader for the tech industry. In this episode Dave discusses the...
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Episode 4: The scary truth about digital security

We are past the era of do-it-yourself computing. Available on iTunes. In this week’s podcast episode we talk to Larry Keating, President and CEO of NPC, about the scary truth of data loss and data attack that small and medium businesses face in today’s digital...
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Episode 3: The brave new world of Technology Solution Providers

Technology has evolved, and so has the way we sell it Available on iTunes. In this week’s podcast episode we talk to Julian Lee, President of TechnoPlanet, a company dedicated to helping technology companies grow their business. Today, everyone is in IT, from...
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