WordPress continues to lead the CMS and Content Marketing pack

WordPress is attracting more companies as the ideal CMS tool and now it surpasses all other publishing platform sites, blogs and communities on the web. Companies are using WordPress to create and manage all kinds of websites, beyond blogs: e-commerce websites, corporate websites, magazines, social networks, sports sites and more.

Wordpress CMS Evolution
WordPress celebrated its tenth anniversary last spring and launched version 3.6 on August 1st, 2013. Did you know that each major WordPress release since version 1.0 bears the name of a great jazz musician, like Mingus, Coltrane, Miles and so on?
The techno website Hongkiat recently published a post that takes you through the evolution of WordPress from version 0.71 to version 3.6. The latest version of WordPress (3.8) is called “Parker”.
This latest release is mainly focused on aesthetics, a few bug fixes and several enhancements. You should upgrade, if:

  1. You’re an active content marketer and enjoy a simple modern interface design with a more organized admin that further simplifies publishing online content and makes it way easier to blog on your mobile device.
  2. You’re a developer and are concerned about under-the-hood enhancements. Well this release carries a few bug fixes and enhancement at different level, new functions, classes, actions and filters. For all the details read the full version release.

Version 3.8 feels faster and fresher than ever; can any other CMS application match its success?

Here’s some stats on its popularity:

  • 74,360,890 WordPress installs on the planet. 60% of websites (whose CMS is known) are built on the WordPress platform*.
  • 380 million people are reading blog posts each month.
  • Users produce about 33.7 million new posts and 48.0 million new comments each month on WordPress sites.

Why WordPress is still the leader

  1. It saves you time: it’s easy to use – publish content, learn and install with ease. In addition, there are a lot of online resources to help you get up and running/publishing quickly.
  2. It’s cost effective: WordPress is 100% free and open-source, so any knowledgeable web developer can handle it.
  3. It’s remotely accessible: login to your website from any internet connected device, including mobile to make updates and interact with your visitors.
  4. It provides the best plugin stability and autonomy: the WordPress platforms and plug-ins require minimal website maintenance.
  5. It contains a multi-site option: host and manage multiple sites on the same installation.
  6. Flexible and extensible: a variety of plugins are available, allowing you to expand your website functions. It’s the perfect platform to integrate your social media, other external systems or third-party web applications.
  7. Search engine optimization: SEO-friendly URLs make it easy for search engines to index pages.
  8. Visitor engagement: integrated commenting system and other plug-ins make it easy to share content that will drive more traffic to your site.

If you don’t use WordPress and want to see how your content management software (CMS) measures up against it, go to : http://w3techs.com/technologies/compselect/cm-wordpress

WordPress, thank-you for making my work easier!

* Usage statistics and market share of WordPress for websites, W3Tech

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