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Buyer behavior has changed.
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Your digital content is
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Marketing CoPilot has been building and testing content marketing programs in an era of changed buyer behaviour. We'll reboot your website and digital content to start the sales dialogue to make it easy for customers to choose you.

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Content Marketing Digest Canada

Unlocking the mystery of keywords

Unlocking the mystery of keywords

By Marie Wiese | Content Marketing Digest Canada, Content Marketing Examples, Content Marketing Ideas for B2B, Digital Marketing Strategy | July 9, 2015 | Comments (1)

Unlock the mystery of a keyword strategy by starting with the objective of your website and components of your sales process. Learn the winning formula for developing a keyword strategy.

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How do I use Google URL builder to track content marketing campaigns?

How do I use Google URL builder to track content marketing campaigns?

By Carleigh Sisson | Content Marketing Digest Canada, Digital Marketing Strategy, You ask. We answer. | July 9, 2015 | Comments (0)

You’ve been worked hard to put together a marketing plan and content strategy. You have been busy creating content and distributing marketing campaigns through various channels and you have seen an increase in visits to your website. But, where are these people coming from and which channels are performing best? Google URL builder allows you to test content and see where your traffic and conversions are coming from to measure your content marketing performance.

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